Mobile app development is in trend or no?

10 Jul 2019

What are you holding in your hand now? Probably, the answer is going to be “a mobile phone.” If to look into your phone, we will find at least two mobile applications, are we sure? Definitely yes! With over 2 billion smartphone users and 27.5 billion mobile apps downloaded, mobile development is undoubtedly one of the innovative and actively growing sectors. To stay or reach the top, it is crucial to develop and implement a mobile strategy in business.

Mobile app development has ramped up over the past few years, and with good reason. From cab booking apps to messaging apps, food delivery services to shopping, apps are adding comfort to our daily lives and generating large incomes in return. Mobile app development is now going ahead at full steam, and the IT industry awaits the evolution of this sector anxiously. So, what new trends and developments await mobile app development in the near future? Find out below:

Internet of Things (IoT)

Global businesses are leveraging the power of interconnected systems to control different devices with our smartphones. In the broadest sense, the term IoT encompasses everything connected to the internet, but it is increasingly being used to define objects that “talk” to each other. Simply, the Internet of Things is made up of devices – from simple sensors to smartphones and wearables – connected. For example, imagine that you can control the temperature of your home from anywhere, with just a simple touch on your smartphone or tablet. You get the desired temperature before getting home so that you don’t need to wait; you may give directions from your phone to a refrigerator, hoover, cooking machine or even a car!

Once IoT is fully implemented in the field of mobile app development, it will cause huge disruptions. Primary among them will be the creation of advanced mobile apps that hasten operations, improve cybersecurity, and decrease expenses.

VR and AR

VR and AR are futuristic technologies capable of delivering realistic experiences to users. The two systems have become rather common in the field of gaming. In fact, these technologies are also predicted to see on social platforms for branding as well as targeting potential customers through ‘Beyond The Screens’ AR/VR apps. For example, Snapchat and Instagram have already released their AR filters that can turn a human face into various digital funny characters.

With more companies focusing their attention on social media campaigns, mobile apps will develop AR and VR elements so they can be more interactive.

Chatbots

Chatbots devise a self-service framework so customers and users receive real-time customized responses to their queries. Years ago, bots were mainly used in messaging services like Skype, Slack, and Facebook. Chatbots considerably enhance mobile app functionality while their conversational interface improves user engagement and drives app adoption across the organization. One of the greatest advantages of adopting chatbots in mobile apps is how the program becomes more adept at delivering accurate results with each user interaction.

Instant Applications

How do you determine whether a mobile app is successful or not? When it adds convenience to the lives of the user, of course! Instant apps are capable of doing just that. Introduced by Google in 2016, they have slowly gained in popularity. So, what are instant apps?

Well, they are native mobile applications that users don’t need to download and install on their smartphones.

Instant apps are smaller in size compared to normal applications and offer the basic functionalities of a site. Thus, they are able to provide a superb user experience without consuming a large chunk of the phone’s memory. Instant apps are not just easy to use but are shareable with friends. More instant apps will be developed in the coming years.

Cashless Payments

The way consumers shop and make payments is slowly changing. Back in the day, many customers opted to use cards instead of cash (which is still the case now), but right now, mobile payments are in vogue. The mobile payments market should hit $2.85 trillion by 2020, and companies must join the trend if they wish to cash in on the consumer preference for digital wallets and mobile commerce.

Wearables

There is no denying the fact that the market of the Wearables industry is experiencing rapid growth. In fact, according to Statista, Wearable devices are expected to reach over $33 Billion by the end of 2019.

This means there is not only an evident amount of investment appropriated to the wearable market but in the future, the word wearable devices will become just as superfluous as the name smartphone right now is.

Today, the main control panel of any wearable device is the smartphone. It means, to create a wearable the devices must be paired with it and they also must be in close proximity.

Mobile app development is now more important than ever.

Mobile apps have begun to address many long-prevailing concerns, and they have been helpful in improving different aspects of our lives.

The future of mobile app development lies in the developments mentioned above. They show promise in resolving many existing challenges and improving efficiency across workflows. Plus, it will be exciting to witness how the trends unfold to change the daily mobile apps used by consumers.

To make your business successful, the mobile app is the option you should choose and realize! A mobile app will make your business more accessible to customers and, as a result, more profitable for you.

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